HR and People Ops leaders often face challenges in securing the resources they need because People functions are not always prioritized by founders and finance leaders. This session will provide effective strategies for advocating for People Ops investments, demonstrating their value, and positioning People Ops as a strategic driver of business success—not just a support function. We’ll explore how strong People practices fuel growth, reduce risk, and build long-term value across the organization, including:
Positioning People Ops as a strategic function rather than a cost center
Leveraging data and metrics to advocate for People Ops resources
Aligning People Ops initiatives with core business objectives to drive measurable impact
Communicating HR and People priorities in ways that resonate with founders and finance leaders
Measuring and demonstrating ROI on People Ops investments
Understanding the difference between People Ops and HR—and how to brand your organization accordingly to attract talent, align internally, and communicate externally
This session is part of Startup Boston Week 2025 and is ideal for HR leaders, People Ops professionals, startup founders, and finance leaders who want to integrate People strategy into business strategy and better advocate for the resources and support these functions need to thrive.
